CreativiTEA Blend
See how BRK blends bold ideas with measurable impact. There are 4 custom recipe ingredients, 4 ways we help brands.
Ingredients
- Branding – Get noticed
- Digital – Generate leads
- Email – Increase engagement
- Websites – Convert with confidence
Directions
- Contact BRK.
- Attend a discovery session.
- Receive a presentation with next steps.
- Watch as we mix the ingredients into a custom blend that drives results for you!
Pumpkin Spice Brand Latte
Autumn
A bold chai-pumpkin tea latte brewed for brands ready to stand out.
Ingredients
- 1 cup (240 ml) hot water
- 1 chai tea bag
- ½ cup milk
- 1-2 tbsp pumpkin spice syrup
- Pinch of cinnamon or nutmeg (optional)
Directions
- Brew chai tea in hot water for 4-5 minutes.
- Warm milk separately and froth if desired.
- Stir pumpkin spice syrup into the chai, then add milk.
- Top with cinnamon or nutmeg.
- Present your offer like a seasonal must-have.
Pro Tip
Great brands aren’t built on trends; they become them. Make your message a ritual, not a guess.
Scaling Up: Y2 Yoga’s Digital Transformation
The newest drop from our creative kitchen—case studies worth sipping on.
Introduction
Y2 Yoga, a high-energy studio with three Charlotte locations, partnered with BRK to elevate its digital presence and drive growth. Known for challenging classes and a vibrant community, Y2 needed a unified strategy to strengthen branding, boost member conversion and expand digital engagement.
Challenge
After over a decade of success, Y2 faced operational setbacks and inconsistent branding across locations and platforms. Though auto-pay memberships offered revenue stability, the studio struggled to convert new students into long-term members and maintain consistent community engagement.
Solution
From January–June 2025, BRK refined Y2’s brand identity, streamlined its website, revamped membership marketing, boosted community engagement and supported growth through teacher training and digital content.
The Results
132,000+ website sessions with a 2:15 average session duration
49.46% engagement rate with organic video content reaching 100% engagement
54.5K new users from direct, paid search and organic traffic
And much more!
Introduction
Eastwood Homes, a trusted family-owned homebuilder across the Southeast, turned to BRK with a clear goal: refresh and modernize their email marketing to better connect with homebuyers and realtors. With operations spanning four states and 100+ marketing tactics per month, they needed a system that balanced creativity, consistency and scale.
Challenge
How do you keep email content fresh, engaging and on-brand when each community has unique promotions, events and audiences, all while supporting long-term growth initiatives like new land expansion and acquisitions?
Solution
BRK built branded, scalable email templates, seasonal campaigns and creative event support, streamlined through an efficient workflow that kept every piece polished, timely and aligned.
The Results
100+ custom marketing assets delivered monthly
Stronger realtor event attendance and engagement
Increased brand consistency across channels
Scalable foundation to support Eastwood’s 50th anniversary and beyond
Introduction
Thompson, a mission-driven nonprofit serving the Southern U.S., partnered with BRK Global Marketing to build on its recent rebrand and “Changing Lives Changes Everything” campaign, aiming to deepen engagement and drive action.
Challenge
With growing brand awareness, Thompson needed to convert visibility into tangible outcomes—donations, volunteer signups and foster care applications—while strengthening community trust.
Solution
BRK launched a data-driven strategy to engage key audiences through:
- Pixel-based tracking to segment visitors
- Targeted email workflows
- Tailored messaging for donors, volunteers and foster families
The Results
- 8,000+ new email leads
- 335% increase in website traffic
- Major growth in donations, volunteer signups and foster care interest
Thompson’s impact is growing, and BRK is helping turn every click into a catalyst for change.
Introduction
Challenge
Solution
The Results
Unified brand system across digital and physical platforms
Elevated online presence with motion and 3D content
Bold trade show debut at NRA Show 2025
Continued support driving social, retail and influencer growth
Introduction
Thompson is a mission-driven nonprofit expanding across the South, dedicated to strengthening children and families through trauma-informed care. BRK Global Marketing led the full rebrand and rollout of a high-impact awareness campaign to amplify their identity and expand community engagement.
Challenge
Thompson’s mission was strong, but public awareness lagged behind. They needed to boost visibility, drive traffic to their new site and inspire action from donors, volunteers and prospective foster parents—all while unifying their message across old and new markets.
Solution
We launched Changing Lives Changes Everything, a brand awareness campaign combining targeted ads, emotional storytelling, email, social content and regional activations—all optimized to maximize impact and engagement.
The Results
360% increase in website traffic
Strong growth in engagement and awareness
A renewed digital presence and brand foundation for future campaigns
Our Sweet Moments
Catch the latest from our world of tea, creativity and community.
We’re not just about creativity, we’re about CreativiTEA.
Contact Us
Address
1220 S Graham Street
Charlotte, North Carolina 28203
