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Where flavor meets marketing strategy. Let’s stir something up.

CreativiTEA Blend

See how BRK blends bold ideas with measurable impact. There are 4 custom recipe ingredients, 4 ways we help brands.

Ingredients
  • Branding – Get noticed
  • Digital – Generate leads
  • Email – Increase engagement
  • Websites – Convert with confidence
Directions
  1. Contact BRK.
  2. Attend a discovery session.
  3. Receive a presentation with next steps.
  4. Watch as we mix the ingredients into a custom blend that drives results for you!
Five bowls of loose tea blend, labeled Tactical, Engaging, Agile, and Yours, showcasing colorful ingredients and distinct textures.
Five bowls of loose tea blend, labeled Tactical, Engaging, Agile, and Yours, showcasing colorful ingredients and distinct textures.
Decorative design featuring a stylized leaf with swirling patterns on either side, all rendered in a green outline.

Creative Content Cooler

Summer

A refreshing raspberry lemonade tea that symbolizes the power of vibrant visuals and content to turn passive audiences into active followers. 

Ingredients
  • 1 cup (240 ml) hot water
  • 1 raspberry hibiscus tea bag
  • ½ cup (120 ml) lemonade (powdered or fresh)
  • 1 tsp dried raspberries (optional)
  • 1 lemon wedge (optional)
Directions
  1. Brew tea in hot water for 5-7 minutes. Remove tea bag or strain.
  2. Stir in lemonade. Chill, pour over ice. 
  3. Garnish and remarket with relevance. 
Pro Tip

They didn’t convert the first time? Sweeten the offer, try again.

Two mason jars of refreshing raspberry lemonade with lemon slices and raspberries on top, set on a table with lemons and raspberries nearby.

Rebranding Thompson for Greater Impact

Refreshing the brand and amplifying the mission to strengthen communities across the South through trauma-informed care.

Introduction
DRNX is a functional beverage powered by its proprietary Adaptogenic Water TechnologyTM, a clinically backed blend of adaptogens, electrolytes and clean hydration. With bold ambitions to stand out in the wellness beverage space, DRNX partnered with BRK Global Marketing to evolve its brand identity and lay the groundwork for national growth.
Challenge

DRNX had the science and the product, but needed a brand that could match its energy and ambition. As they expanded into new retail channels and event activations, the DRNX team required a bold, unified identity across digital, physical and in-person experiences.

Solution

BRK Global Marketing led a full brand evolution, building out a vibrant visual identity system, redesigning the website and developing a suite of high-impact creative assets across social, point-of-purchase and tradeshows. From mobile-optimized motion graphics to flavor-coded in-store displays, we helped DRNX translate their performance-driven promise into an unforgettable brand experience.

The Results
  • A unified, high-energy brand system driving consistency across retail, web and social

  • Elevated digital presence with 3D visuals, motion content and a refreshed AWT story

  • Bold trade show presence at NRA Show 2025, setting the stage for industry expansion

  • Ongoing support powering social engagement, retail rollout and influencer collaborations

DRNX is proving it’s not just another beverage—it’s a category-defining movement. And this is only the beginning.

Introduction

Thompson is a mission-driven nonprofit expanding across the South, dedicated to strengthening children and families through trauma-informed care. BRK Global Marketing led the full rebrand and rollout of a high-impact awareness campaign to amplify their identity and expand community engagement.

Challenge

Thompson’s mission was strong, but public awareness lagged behind. They needed to boost visibility, drive traffic to their new site and inspire action from donors, volunteers and prospective foster parents—all while unifying their message across old and new markets.

Solution

We launched Changing Lives Changes Everything, a brand awareness campaign combining targeted ads, emotional storytelling, email, social content and regional activations—all optimized to maximize impact and engagement.

The Results
  • 360% increase in website traffic

  • Strong growth in engagement and awareness

  • A renewed digital presence and brand foundation for future campaigns

Decorative design featuring a stylized leaf with swirling patterns on either side, all rendered in a dark blue outline.

Our Sweet Moments

Catch the latest from our world of tea, creativity and community.

Decorative design featuring a stylized leaf with swirling patterns on either side, all rendered in a light blue outline.

We’re not just about creativity, we’re about CreativiTEA.

Decorative design featuring a stylized leaf with swirling patterns on either side, all rendered in a light blue outline.
Decorative design featuring a stylized leaf with swirling patterns on either side, all rendered in a light blue outline.

We’re not just about creativity, we’re about CreativiTEA.

A top view of a blue cup of tea with a teabag, labeled "This is our cup of tea," against a plain background.
Four yellow lemons and green leaves, one lemon halved, displaying a juicy interior against a white background.
A top view of a cup of tea with a teabag, resting on a blue saucer, with the phrase "spill the tea" above.
A top view of a cup of tea with a teabag, resting on a blue saucer, with the phrase "spill the tea" above.

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